As a hairdresser, we don’t just create styles, we educate our clients about the best ways to care for their hair. Seasonal changes impact hair health, and understanding how to adapt routines can help clients maintain gorgeous, healthy hair all year round.
I have compiled an extended guide you can discuss with your clients during appointments.
Spring: Renew and Refresh
Spring is synonymous with renewal, making it the perfect season for a fresh start—not just for nature but for hair care routines too. After months of winter dryness, hair often feels brittle and dull. Here’s how to revive it:
Hydration is Key
Suggest deep conditioning treatments at the salon or at home to replenish lost moisture. Share your favourite moisture masks or leave-in conditioners that combat dryness.
Trims for Health
Encourage clients to book a trim to remove winter’s split ends. This simple step ensures hair grows healthier as the weather warms up.
Tackle Spring Frizz
Explain how fluctuating spring weather can create frizz and recommend anti-frizz products or smoothing serums. Highlight the benefits of sulphate-free shampoos to maintain natural oils.
Try Something New
Use this season to inspire clients to embrace lighter, softer styles. Suggest a new style or working to a new look for summer.
Summer: Protect and Shine
Summer can be brutal on hair. From UV rays to chlorine and saltwater, external factors can cause severe damage. Offer these tips to keep clients’ hair healthy and vibrant during the hotter months:
UV Protection for Hair
Talk to clients about how sun exposure can fade colour and damage the hair shaft. Recommend leave-in sprays with UV protection or hats to shield their locks.
Swimmer’s Shield
For clients who love swimming, suggest using a pre-swim protectant or simply wetting hair with clean water before entering the pool. Chlorine and saltwater can wreak havoc, so recommend a clarifying shampoo to remove buildup.
Hydrate, Hydrate, Hydrate
Encourage the use of hydrating products, like leave-in conditioners or hair oils, to restore moisture after exposure to heat and sun.
Low-Maintenance Styles
Suggest loose braids, buns, or ponytails to minimize heat styling. Highlight the benefits of natural drying to prevent over-drying hair.
Autumn: Repair and Nourish
Autumn is all about transition. After summer’s harsh elements, clients need to focus on repairing damage and preparing for winter. Use these talking points:
Strengthen and Repair
Offer in-salon protein treatments to strengthen hair that’s been weakened by summer’s sun and swimming. Talk about the benefits of incorporating restorative shampoos and conditioners into their routine.
Rich, Seasonal Colours
Suggest rich, warm tones like caramel, chestnut, or auburn highlights to complement the season. Use this time to educate clients about colour-preserving products.
Seal in Moisture
Introduce the idea of layering oils and serums for extra hydration. Explain how the cooler air can make hair drier and why they need added moisture.
Prepare for Shedding
Let clients know that some seasonal hair shedding is normal in autumn. Recommend gentle scalp massages to stimulate circulation and encourage growth.
Winter: Protect and Restore
Winter is the toughest season for hair. Cold, dry air outside and heated indoor environments suck moisture from hair, leaving it brittle. Help your clients beat winter damage with these tips:
Hydration Overload
Stress the importance of weekly moisturizing masks or deep conditioning treatments. Highlight products with ingredients like shea butter or argan oil for intense hydration.
Combat Static
Explain how wool hats and scarves can create static and breakage. Anti-frizz serums and light leave-in conditioners are essential for taming fly aways.
Pillowcases
Share how sleeping on a silk or satin pillowcase can reduce friction and breakage, keeping hair smooth and hydrated.
Trim Regularly
Advise clients to come in for regular trims to manage split ends caused by the dry winter air. Emphasize that even small trims make a big difference.
Protective Styles
Recommend protective hairstyles like braids, buns, or twists. These styles not only minimize breakage but also shield ends from harsh weather.
To wrap-up, each season presents unique challenges, and as hairdressers, we’re here to help clients navigate them. During your appointments, don’t hesitate to weave in these seasonal tips. Educate your clients on the importance of adapting their hair care routine to the weather and offer product recommendations or salon treatments tailored to their needs.
By doing so, you’ll build trust, show expertise, and keep their hair looking flawless all year round